Let’s explore 6 popular promotional products that are effective for distributing at conferences or trade fairs. The idea is to get your branded product into the hands of as many potential customers or suppliers as possible. Our simple yet effective suggestions below are all useful and likely to be used long after the event which is a key consideration in choosing merchandise. Here are 6 items to consider, and of course our catalogue has thousands more to choose from:

Promotional Lanyards: Wear Your Brand with Confidence

Promotional lanyards are versatile and highly effective in conference settings. They serve multiple purposes, from holding ID badges to attaching keys or small items. Branded lanyards provide practicality and act as continuous brand ambassadors throughout the event. Many conferences actually supply their own lanyards to all guests as it is such a powerful tool. Sometimes the lanyards are branded with the event name or a sponsor. We recommend having your own lanyards with your company branding on so that you can clearly show which organisation you represent. This will also be visible in any photos or videos taken at the show. Minimum order is just 50 units and our online designer tool allows customers to upload their logo and text and get a live preview on screen. We also supply plastic badge holders and also the name badges themselves in different sizes and styles. 

Branded Pens and Notebooks: Write Your Success Story

Pens and notebooks are classic promotional products that offer practicality and versatility. Attendees frequently use pens and notebooks during conferences, to take notes or contact details. This makes them ideal for brand exposure as they will be kept and referred to after the event. Ensure the pens are comfortable to write with and the notebooks have sufficient pages for note-taking. Your prominently displayed logo on these items will keep your brand in attendees’ minds. We supply various notebooks in recycled paper for those looking for an environmentally friendly option. 

Tote Bags and Backpacks: Carry Your Brand with Pride

Tote bags and backpacks are highly useful items that can be branded with your company logo. They provide ample space for attendees to store conference materials, brochures, and other giveaways. Additionally, these bags often find reuse in attendees’ daily lives, extending your brand exposure beyond the conference. Consider using eco-friendly materials for these products to align with sustainability values. We have a variety of different sizes and styles and also colour options. Add your logo to one or both sides of the bags for a real stand out effect. 

Tech Gadgets and Accessories: Embrace the Digital Age

In the digital age, tech gadgets and accessories are highly sought-after promotional items. Some popular items include USB drives, phone chargers, and earphones with your brand logo. These items can make a strong impact and be used regularly in day to day life. These products are practical and align with the modern preferences of conference attendees. Choose innovative and cutting-edge tech products that reflect your brand’s forward-thinking nature. Do not skimp on such items though, as with advances in technology they can soon be outdated and become obsolete. Our recommendation would be a USB drive with large storage, and mobile charges that are strong enough to be used for months rather than days. 

Drinkware and Water Bottles: Sip in Style

Branded drinkware and water bottles are popular promotional items that offer high visibility and practicality. Attendees can use them throughout the conference and beyond, showcasing your brand wherever they go. Opt for durable and eco-friendly materials to appeal to environmentally-conscious attendees. Consider adding unique features such as insulation or leak-proof design to make your drinkware stand out. We have different models that are made from recycled plastic, stainless steel and even ceramic. Add your logo in one position or choose a wrap around option which covers 360 degrees. 

Customised Apparel: Dress to Impress

Customised apparel, such as t-shirts or caps, can create a sense of unity among conference attendees. People wearing clothing featuring your brand sparks conversations and increases brand recognition. Ensure the apparel is comfortable, visually appealing, and well-made to maximise its impact. Consider using creative designs or incorporating unique elements that align with the conference theme or your brand’s values. If you are exhibiting on a stand at the conference then ensure that all staff members are well dressed with the same clothing. Add logos that are prominent but also discreet.